appyReward, Inc., a software-as-a-service (SaaS) vendor delivering business solutions on a variety of cloud platforms and Silver level member of Oracle Partner Network (OPN), today announced that it has joined the new Oracle Scaleup Ecosystem program. appyReward will work with the Oracle Scaleup Ecosystem and the global resources, cloud technology and expertise offered, as the company moves into its next phase of growth. The appyReward application is available on the Oracle Cloud Marketplace, as a partner of the Oracle Marketing AppCloud. This new application helps marketers to create high-converting e-gift campaigns in minutes to better attract, engage, and retain customers with Oracle Eloqua and Oracle Sales Cloud. The Oracle Marketing AppCloud is one of the industry’s most comprehensive marketing technology ecosystems, offering Oracle customers a broad set of marketing apps and data services to extend and optimize their technology investments.

Oracle Marketing Cloud provides chief marketing officers (CMOs) and their teams with data-driven solutions to simplify marketing resources and deliver more personalized customer-centric experiences across every channel to attract and retain ideal customers. These modern marketing solutions connect cross-channel, content, and social marketing with data management and activation, for enterprise B2B and B2C marketers on a single system of record.

appyReward enables Oracle Marketing Cloud users to easily drag and drop attractive e-gift cards from a catalog of more than 200 popular merchants, or their own e-rewards, within their emails and landing pages. E-gift campaigns built on the appyReward platform can be configured within the Oracle Eloqua campaign canvas and fully integrated within existing automation infrastructure. With appyReward marketers can attract new customers and know in real-time the moment they win and redeem their gifts. appyReward manages the campaign rules and all digital delivery to recipient, while all results are aggregated into your usual Oracle Eloqua reports.

Oracle Marketing Cloud customers can visit the appyReward listing in the Oracle Cloud Marketplace to install the application and begin implementing appyReward in Oracle Marketing Cloud.

About appyReward

appyReward is a turn-key e-gift platform that transforms the way businesses reward customers, it gives marketers full control of the gifting experience. Thanks to appyReward, any user knows in real-time the moment his customer downloads the digital gift and can then follow up with new opportunities. More than a simple add on, appyReward is SFA or Marketing Automation’s natural companion. To find out more visit:

About Oracle Scaleup Ecosystem

Oracle’s global startup mission is to provide enriching, collaborative partnerships to enable next-generation growth, business development, and to drive cloud-based innovation for startups throughout all stages of their development. Oracle Scaleup is a nonresidential, virtual-style program designed for startups, venture capital, and private equity portfolio companies to enable hypergrowth and scale.

Startups that are selected for Oracle Scaleup will have access to Oracle’s vast global resources including Oracle Cloud credits and discounts, migration assistance, mentoring, marketing, and engagement opportunities with Oracle customers and partners.

About Oracle

The Oracle Cloud offers complete SaaS application suites for ERP, HCM and CX, plus best-in-class database Platform as a Service (PaaS) and Infrastructure as a Service (IaaS) from data centers throughout the Americas, Europe, and Asia. For more information about Oracle (NYSE: ORCL), please visit us at


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appyReward is a registered trademark of appyReward, Inc.